Smarter Web Company Buys 30 BTC, Total Holdings Reach 2,470

The Smarter Web Company has added another 30 Bitcoins to its treasury as part of its long-term acquisition strategy. The London-listed firm now holds a total of 2,470 BTC. This strengthens its position as one of the leading corporate Bitcoin holders in the UK. The company disclosed the purchase in an RNS announcement on September 10. The 30 BTC were bought at an average price of £83,404 ($112,846) each, costing £2.5 million in total.

With this addition, The Smarter Web Company’s total Bitcoin holdings now stand at 2,470 BTC. That is acquired at an average cost of £82,421 ($111,516) per Bitcoin. The company’s total investment in Bitcoin has reached more than £203.5 million. According to the announcement, the firm has achieved a year-to-date Bitcoin yield of nearly 57,000%. With a 30-day yield of 18% on its treasury. It also disclosed that it still has about £400,000 in available cash earmarked for future Bitcoin acquisitions.

Bitcoin Treasury Policy

The Smarter Web Company has been steadily implementing its “10-Year Plan.” It’s a strategy that places Bitcoin at the core of its treasury policy. Since 2023, the firm has accepted Bitcoin as payment for its web design, development, and digital marketing services. The company views Bitcoin not only as a financial hedge. But also as a long-term strategic asset. By integrating Bitcoin into its business model, it aims to combine organic growth. From its technology services, with treasury gains from digital assets. Management has emphasized that Bitcoin is part of the future of the global financial system. It intends to continue adding to its holdings when market conditions are favorable.

Industry Context and Market Position

The latest purchase comes during a period of consolidation across Bitcoin Treasury Companies (BTCTCs). According to Jesse Myers, Head of Bitcoin Strategy at SWC, the recent bear market has tested the resilience of firms following a Bitcoin yield strategy. Smaller and less established BTCTCs have struggled, particularly in the UK. However, Smarter Web has managed to consolidate its position as the country’s leading BTCTC. 

Myers compared the company’s performance to Japan’s Metaplanet . He suggested that SWC could emerge as the UK’s flagship Bitcoin treasury firm. Industry observers believe that periods of market contraction create a “winner takes most” environment.  Stronger companies with solid strategies emerge in better positions for long-term growth. SWC’s steady accumulation has highlighted its ability. Weather downturns and maintain a clear commitment to its Bitcoin-focused strategy.

Growing Recognition in the Market

The company’s aggressive Bitcoin acquisition strategy has not gone unnoticed. BitcoinTreasuries.net recently highlighted that SWC is positioned by supporters to climb into the number two spot globally. Just behind U.S. software giant MicroStrategy . While such comparisons may still be aspirational. SWC’s consistent purchases and clear strategy have already distinguished it within the UK market. The combination of a traditional technology services business with a forward-looking Bitcoin treasury model has made the firm a unique player in both sectors.

Outlook

The Smarter Web Company has made it clear that its Bitcoin strategy is not short-term speculation. But part of a broader vision. The firm’s “10-Year Plan” centers on steady accumulation and strategic acquisitions . It includes the belief that Bitcoin will continue to play a critical role in global finance. With more than 2,470 BTC on its balance sheet. The company has cemented itself as a significant corporate Bitcoin holder in Europe. As markets stabilize, SWC is expected to keep building its treasury. With its cash reserves providing room for additional purchases.

For investors and industry watchers, the company represents a rare case of a traditional web services business. This transitions into a hybrid model where Bitcoin plays a defining role. Whether it eventually rises to the global top tier of Bitcoin holders remains to be seen. But for now, SWC has emerged stronger from recent market challenges. It appears well-positioned for the next phase of growth.